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Product Marketer

Clera · San Francisco Bay Area

📍 San Franciscovia ashbyPosted 2026-06-05
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ABOUT THE ROLE A fast-growing enterprise AI platform company is looking for a Product Marketer to sit at the intersection of product and market. You'll translate frequent product releases into clear positioning, compelling stories, and sales-ready materials — playing a central role in how customers and prospects understand the platform's capabilities as both the product and category evolve. WHAT YOU'LL DO - Own go-to-market plans for every meaningful product release and execute them across the right channels. - Turn product releases into compelling narratives that explain why new features matter to buyers. - Develop and maintain positioning that differentiates the product for different buyer personas and markets, including enterprise IT leaders and AI leads. - Create clear product content: comparison pages, capability overviews, one-pagers, and campaign explainers. - Work directly with customers, support tickets, and sales calls to surface what users value most. - Enable sales and customer success with framing, materials, and answers to difficult product questions. - Help define category positioning for enterprise AI as the market and product continue to evolve. WHAT WE'RE LOOKING FOR - 3+ years in product marketing, with a track record of delivering go-to-market for software features and releases. - Proven experience owning end-to-end go-to-market planning and execution across multiple channels. - Ability to explain technical products clearly to non-technical audiences — you don't need to be an engineer, but you can participate meaningfully in product reviews. - Excellent, clear writing skills: clarity over cleverness, always. - Habit of conducting customer research — conversations, support ticket reviews, and sales call attendance — to inform messaging. - Regular use of AI tools for research, drafting, and content synthesis as part of your everyday workflow. - A bias toward owning problems end-to-end rather than waiting for briefs. - Collaborative, kind approach to teammates and customer-facing stakeholders. - Nice to have: Experience targeting German enterprise IT markets (German Mittelstand). - Nice to have: Comfort being on camera or participating in public-facing demos and presentations. LOCATION & WORK ARRANGEMENT This role is based on-site in Berlin, Germany. Please note that visa sponsorship is not available for this position. ABOUT THE COMPANY You'll be joining a seed-funded B2B enterprise AI SaaS company with strong European roots and a security-first, model-agnostic platform used by thousands of organizations. The team is lean (under 50 people) and moves fast, with alumni from top-tier consultancies and enterprise tech firms. This is an early and high-impact marketing hire with significant ownership and visibility.

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