Product Marketing Associate

ABOUT MIDDESK: Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle. Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List. ABOUT THE ROLE: We're looking for a Product Marketing Associate to support and execute product marketing initiatives across the full GTM lifecycle. This is a great role for someone who's ready to own real work, not just assist on it, and grow their craft in a fast-moving environment. You'll contribute to positioning, launch execution, sales enablement, and competitive intelligence, working closely with product, sales, and marketing teammates. You're comfortable taking a clear brief and running with it, you ask good questions when direction is ambiguous, and you care about doing the work well. This role is a fit for someone building toward a broader PMM scope where you'll have real ownership from day one, and room to grow into more strategic territory as you develop. We follow a hybrid work model, and for this role, there is an expectation of 2 days per week in our SF office. Candidates should be based within a commutable distance, as we believe in the value of in-person collaboration and building strong team connections while also supporting flexibility where possible. WHAT YOU'LL DO: - Positioning and messaging for our business identity products across key segments including fintechs, lenders, enterprise financial services, and marketplaces - Go-to-market execution for new product and feature launches, from coordinating across teams to hitting milestones from beta through release - Sales enablement materials including pitch decks, one-pagers, and competitive battle cards that help the sales team move deals forward - Competitive intelligence tracking to keep our frameworks current and our team equipped to win - Customer research in partnership with senior teammates – interviews, feedback synthesis, and usage data – that sharpens our messaging and informs GTM decisions - Distribution of product stories and Middesk's point of view in market, in coordination with the broader marketing team WHAT WE'RE LOOKING FOR: - 3+ years in product marketing, content marketing, or a related B2B marketing role - Hands-on experience with AI-enabled marketing workflows, and genuine curiosity about how AI is changing the way buyers discover and evaluate products - Familiarity with GTM launch execution, sales enablement, or competitive positioning - Strong written communication skills and an instinct for translating complex products into clear, audience-ready messaging - High ownership mentality – you follow through, communicate proactively, and care about the outcome, not just the task - Comfortable operating with some ambiguity and motivated by building rather than inheriting - Collaborative by default, with a track record of working well across sales, product, and marketing teams NICE-TO-HAVE: - Experience at a high-growth fintech or B2B SaaS company - Exposure to compliance, identity, or financial services use cases