Part Time Brand Ambassador
Lucid Group, Inc. · San Francisco Bay Area
📍 Santa Clara, CAvia greenhousePosted 2026-06-01
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About Lucid
At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience.
We achieve this through deep vertical integration, with design, engineering, and production happening in-house across our global offices and manufacturing facilities. Our teams come from industries around the world, united by a shared commitment to excellence. By refusing to settle, you can help redefine what’s possible and shape the future of mobility.
Lucid is continuing to grow our brand—a post luxury automotive company centered on sustainability and the human experience. As we expand, we are always looking to connect with passionate, customer focused talent who are excited about shaping the future of electric mobility.
This posting is designed to build a strong talent pipeline for future Part Time Brand Ambassador opportunities within our studios. While specific openings may vary by location and timing, we encourage interested candidates to apply and start a conversation with us.
Lucid also will have Seasonal Brand Ambassador needs that generally begin in November through the holiday season. By applying, you are expressing interest in being considered for future seasonal opportunities as they become available. Candidates who apply early may be contacted as workforce needs are confirmed closer to the holiday season.
The Opportunity
Brand Ambassadors are the first point of engagement for guests visiting a Lucid Studio. They play a critical role in delivering an elevated customer experience, creating brand connection, and supporting daily studio operations.
This is a part-time role that requires flexibility, including the ability to work evenings and weekends . Part Time Brand Ambassador can expect to work between 20-25 hours per week.
What You’ll Do
Welcome guests, answer general inquiries, and schedule test drives
Capture high quality customer leads and interactions in CRM (Salesforce)
Conduct customer needs assessments (budget, preferences, timing)
Recommend suitable vehicles based on customer needs
Refer high potential leads to Sales Specialists
Ensure guests are directed to the appropriate next step in their journey
Build deep knowledge of the Lucid brand, vehicles, and services
Explain vehicle features, specifications, and pricing to stimulate consideration
Provide backend operational support (order paperwork, order/vehicle status clarity)
Support studio operations, including opening/closing checklists
Ensure test drive and showcase vehicles are clean, charged, and ready
Assist with facility needs (refreshments, maintenance requests)
Support day to day studio operations as needed
What You Bring
Exceptional interpersonal and communication skills
A passion for delivering outstanding customer experiences
Experience in a customer facing environment (retail, hospitality, food service, etc.)
Patience, professionalism, and adaptability in a dynamic retail setting
Interest in electric vehicles and enthusiasm for building the Lucid brand
Qualifications
Flexible availability including extended holiday mall hours, holidays and weekends
18 years old minimum
High School diploma/GED required
Prior experience with CRM tool such as Salesforce highly preferred
Authorized to work in the USA (visas sponsorship not available)
Physical requirements include the ability to twist, bend, squat, reach, and stand for extended periods of time with or without reasonable accommodation.
Where permitted by law, successful completion of a drug test and background check including, but not limited to, criminal records are a condition of employment for Lucid sales centers
Valid driver’s license with no suspensions within the past year. Drivers under 21 must have maintained a Driver’s License for a minimum of 3 years and successfully complete Lucid Training upon hire
Ability to obtain appropriate state DMV licensing, where applicable
Why Apply?
Be considered for future Brand Ambassador opportunities as they open
Gain early visibility with Lucid’s Talent & Studio leadership teams
Join a growing brand redefining luxury, sustainability, and customer experience
We encourage individuals who share Lucid’s vision and values to apply and begin the conversation, even if the timing isn’t right today.
At Lucid, we don’t just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations. Compensation Range : The compensation range for this position is specific to the locations listed below and is the range Lucid reasonably and in good faith expects to pay for the position taking into account the wide variety of factors that are considered in making compensation decisions, including job-related knowledge; skillset; experience, education and training; certifications; and other relevant business and organizational factors. Base Pay Range (hourly) $25 — $25 USD
Compensation & Benefits: Lucid offers a comprehensive and competitive benefits package inclu
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