Senior Digital Marketing Manager

We have been alerted to the existence of a fraudster impersonating MANSCAPED as a hiring manager or HR representative. This impersonator is utilizing an email address with the domain manscapedjobs.com or manscapedcareers.com and is making fraudulent offers for our open jobs. Contact from MANSCAPED will only ever come from someone with a manscaped.com email address. This is a scam targeting a number of companies, us included. If you receive any of these types of messages, we recommend that you don’t respond with any information and that you block and report those users. The MANSCAPED Team    Who We Are -  MANSCAPED® is a leading men’s grooming and lifestyle consumer brand on a mission to introduce and elevate a whole new self-care routine for men. What began as the category creator of below-the-waist grooming has quickly evolved into a global omnichannel powerhouse available around the world on manscaped.com, Amazon, and in major retailers including Target®, Walmart, and Best Buy. As a company, we’re more than just ball jokes (though, rest assured, there’s plenty of those). We proudly uphold seven core values – accountability, authenticity, collaboration, fun, humility, inclusivity, and innovation – which define our brand identity and drive our success. As a people-centric employer brand, we are deeply committed to fostering the growth, happiness, and holistic well-being of each individual on our team.   Who  We’re  Looking For  - Reporting to the   Senior   Director, Integrated Marketing ,  we are seeking a   Senior   Digital Marketing  Manager  to  lead  and  implement campaigns across  paid  media  channels. This role will also focus on improving omni-channel performance through cross-collaboration with other marketing teams. The MANSCAPED® Way - At MANSCAPED®, what we do matters – but how we do it matters more. We take ownership of our work, showing up with accountability and a commitment to quality at every level. We work as one team, guided by a belief to unite, never divide, and to lead with empathy in how we support and challenge one another. The best ideas win, and they come from keeping our egos in check and our standards high. We stay humble, open to learning, and willing to grow. We bring fun to the journey, because great work shouldn’t come at the expense of enjoying what you do. We stay nimble and innovative, always looking for smarter and better ways to get things done. Ball work is honest work, and that mindset shows up in everything we do, including our proud partnership with the Testicular Cancer Society and our commitment to raising awareness of the ball-busting disease. Responsibilities :   Manage , traffic  and implement  campaigns across  digital advertising channels, including  but not limited to  Meta ,  TikTok ,   Google,   Bing  and Snapchat   Collaborate with Creative, International, Brand and Retail teams to  execute seasonal campaigns and product launches on digital advertising channels   Serve as primary digital marketing owner for all product launches, working cross-functionally with agency, product, PMO and creative teams    Direct agency  partner  on day-to-day executional needs  and inspire strategic and operational excellence (flighting, landing page strategy, channel  mix,  c reative assets, UTM tagging, etc.)   Partner with department leadership and agency to improve paid media performance through regimented learning agenda (running betas, audience/creative/landing page test planning and execution, platform optimizations)   Oversee  both strategy and execution for  our Project Cyclone and Sapphire creative  workstreams,  working with the creative teams to request, strategize and provide feedback on ad concepts that will be used across the entire marketing department   Track and communicate  product  updates  (including in-stock and out-of-stock)  with the broader  marketing  team , aligning media with organization’s product priorities   Manage the TikTok Shop program to grow GMV month-over-month by working closely with organic, Amazon, and affiliate team members   Cross-share learnings and ideas with other team members (creative, podcast, paid media, etc.) to help drive results in other channels   Find ways to drive international growth for the company while  maintaining  efficiencies   Build and manage relationships with platform partners and external vendors, and negotiate CPMs and budgets for new tests   Stay up to date on platform trends, new product offerings, etc. to assess potential new opportunities to improve efficiencies   Other duties as  required   Qualifications:   6 + years of  digital marketing   experience , with a preference for experience across   Meta ,  Google ,  TikTok  and other digital   platforms   Experience  with Asana or similar project management tools   Strong communications skills with ability to build trust within cross-functional relationships   Self-motivated professional who will be as passionate about our rapidly growing business as the rest of our team   Natural problem solver with intuition to  operate  autonomously   Detail-oriented, highly motivated, self-starter with a passion for quality and organization   Highly detailed and able to juggle multiple tasks   Collaborative, resourceful, ability to learn quickly and adapt to an evolving atmosphere   Excited to learn and grow within a fast-moving organization   MANSCAPED ®  Benefits   Take time to find balance and rejuvenate your senses. Enjoy a generous  20 accrued vacation days per year  to relax, travel, and spend quality time with your loved ones. We value your need for a healthy work-life balance.  Health comes first, always. We provide 40 hours of  paid sick leave annually, ensuring you can take the time you need to recover.  Your mental health matters. Take 3  paid mental health days to recharge and  take care  of your emotional well-being.   We offer  9 paid holiday