Principal Product Marketing Manager

CaptivateIQ is the leading Sales Performance Management solution, recognized by Forrester and G2, and trusted by customers including Affirm, Gong, and Figma. With solutions for Sales Planning and Incentives, we help revenue teams automate processes, hit revenue targets, and adapt with business change, ultimately driving efficient growth. It's time to rethink ROI - your return on incentives - with CaptivateIQ. With backing from Sequoia, Accel, ICONIQ, Sapphire Ventures, and other leading investors, CaptivateIQ is on a mission to enable every company to improve their return on incentives and sales planning. Come and see why Glassdoor and Comparably have recognized CaptivateIQ as a best place to work! About The Role: As a Principal Product Marketing Manager, you’ll play a critical role in shaping and executing the go-to-market strategy for new products and our commercial segment. This high-impact position combines strategic ownership with cross-functional collaboration. You’ll lead positioning, messaging, and enablement for both new products and our commercial segment to help us differentiate and win in a dynamic market. You’ll report to the Senior Director of Product & Corporate Marketing and work closely with teams across Product, Sales, Customer Success, and RevOps. Your work will directly influence company growth and market perception, ensuring our solutions resonate with the right audiences and deliver clear value.