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Marketing Analyst III

Mindlance · San Francisco Bay Area

📍 San Francisco, CA, usvia smartrecruitersPosted 2016-12-15
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Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com. Title: Marketing Analyst III (EBAYJP00013593) Location: San Francisco, CA Duration: 6+ Months contract Responsibilities: • 4+ years analytic experience in Paid Search. • Strong analytical skills and database experience, including ability to perform detailed analysis and modelling in excel. • Familiarity with core performance marketing platforms and other Marketing Analytics tools - including AdWords, DoubleClick, Omniture,. • Strong ability to derive insights and recommendations from data and turn them into actionable marketing insights. Job Description: • Perform weekly analysis of performance marketing channel spend and performance across all key metrics • Conduct ad-hoc deep dive analysis for each of the performance marketing channels as needed • Build data templates to enable ongoing reporting of analysis and tracking of performance • Collaborate with the Performance Marketing teams to design, implement and monitor optimization tests within each of the channels • Assess the operational implications of optimization and testing techniques; work with the core teams to mitigate any risks • Identify optimization opportunities and perform sizing analysis to assess the incremental audience, revenue, contribution margin and other potential impacts to core KPIs • Communicate effectively both verbally and in writing with different stakeholders across all levels of StubHub (including Leadership) • Pull together multiple data sources to identify trends and insights in a timely manner • Establish KPI goals and benchmarks for each individual channel good communication skills team player time management attention to details- working with a lot of numbers someone from an ad agency would be okay. more analytic skills for a company/account. acquisition focused. All your information will be kept confidential according to EEO guidelines.

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