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Senior Program Manager – Channel Incentives & Platform Adoption

Broadcom · Remote

📍 USA-CA-Remote Location💰 $154,700 - $247,500via workday
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Please Note: 1. If you are a first time user, please create your candidate login account before you apply for a job. (Click Sign In > Create Account) 2. If you already have a Candidate Account, please Sign-In before you apply. Job Description: Channel Programs Operations Manager We are seeking a  Channel Programs Operations Manager  to support and scale our global partner ecosystem, with a strong focus on  customer lifecycle and adoption of the VCF platform and associated add-ons , executed through resellers and professional services partners. Operating within the Partner Program Office, this role enables  Partner Account Directors (PADs)  and partners to drive  onboarding, adoption, expansion, and renewals of VCF and add-on solutions , while delivering operational excellence across  partner programs, incentives, reporting, and platforms . This role supports the PAD model by providing the  operational structure, data, tools, and insights  required to drive consistent, measurable partner performance. The ideal candidate brings strong expertise in  data, automation, and AI-driven operations  to improve scalability, efficiency, and program impact. Responsibilities Customer Lifecycle & VCF Adoption (Through Partners) Design and optimize operational processes that enable  PADs and partners  to drive  customer lifecycle outcomes (onboarding, adoption, expansion, renewals)  for the  VCF platform and add-ons . Translate VCF platform adoption goals into  programmatic workflows, tools, and KPIs  that support PAD execution. Enable partners with the tools, processes, and guidance required to deliver  VCF deployment, expansion, and ongoing consumption . Track and provide visibility into  partner-led customer outcomes , including VCF adoption, add-on attach, usage, and retention. Partner Program & Incentives Operations Operationalize partner programs aligned to  VCF platform adoption and expansion , in support of PAD-led partner strategies. Partner closely with the incentives/program lead to execute  rebates, activity-based incentives, and adoption programs . Own end-to-end incentive operations including  tracking, validation, accruals, and payout execution , ensuring accuracy and auditability. Ensure alignment with Finance on  forecasting, accruals, and payout governance . Drive simplification and automation of incentive structures and claims processes. Data, Reporting & PAD Enablement Build and maintain  executive dashboards and KPI reporting  to provide PADs with clear visibility into partner performance and VCF lifecycle metrics. Develop and operationalize  PAD scorecards , ensuring consistent measurement of partner performance and accountability. Deliver insights that help PADs  identify risks, prioritize actions, and drive partner performance improvements . Standardize reporting across systems (CRM, partner platforms, BI tools). AI & Automation Leverage  AI and automation  to enhance PAD effectiveness, including forecasting, adoption insights, anomaly detection, and workflow automation. Implement AI-driven use cases such as: Predicting  VCF adoption and renewal risk Identifying  expansion and add-on opportunities Improving  incentive targeting and effectiveness Drive automation to reduce manual effort and increase speed and accuracy. Tools & Platform Management Manage and enhance partner and operational platforms (partner portals, incentive systems, certification and performance tools) to support  PAD execution and lifecycle visibility . Ensure  data integrity and consistency  across CRM, finance, certification, and partner systems Cross-Functional & Vendor Management Partner with Sales, Customer Success, Marketing, Finance, Legal, and IT to align on  VCF adoption goals and program execution . Manage third-party vendors supporting channel programs, ensuring performance and compliance. Qualifications 12+ years of experience in Channel Operations, Partner Operations, or Sales Operations. Strong understanding of  partner-led customer lifecycle models (reseller and services) . Experience supporting  field sales or partner-facing roles (e.g., PADs, account teams)  with data, tools, and operational processes. Experience with  partner programs, incentives, rebates, and payout operations . Strong analytical skills with experience building  dashboards and KPI frameworks  (e.g., Tableau, Power BI). Experience applying  AI, automation, or advanced analytics  in an operations environment. Strong project, process, and change management capabilities. Bachelor’s degree required. Success Metrics (What Good Looks Like) PAD Effectiveness:  Improved partner performance and consistency driven through PAD scorecards and insights VCF Platform Adoption:  Increased partner-led adoption and consumption of VCF Add-On Attach Rate:  Growth in attach of key add-ons across partner-led deals Incentive Accuracy & Efficiency:  ≥99% accuracy in incentive tracking and payouts; faster payout cycles Operational Efficiency:  Reduction in manual processes through AI/automation; improved reporting speed and quality Renewals & Expansion:  Improved partner-driven renewal rates and expansion pipeline Leadership & Interpersonal Skills Strong ownership mindset with a focus on enabling others to succeed. Ability to translate strategy into scalable operational support for field teams. Excellent communication skills with the ability to influence across a matrixed organization. Strong interpersonal skills and ability to build trusted relationships across internal teams and partner ecosystems. High attention to detail and ability to manage multiple priorities in a fast-paced environment. Comfortable working in a remote and highly collaborative environment. Additional Job Description: Compensation and Benefits The On Target Earnings (OTE) range for this position is  $154,700 - $247,500    OTE includes Sales Incentive Commission in accordance with rele

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