Lead Technical Web Analyst

Be essential at Cars Commerce At Cars Commerce, we’re fanatical about simplifying everything about car buying and selling. We do right by our customers and consumers to better connect the industry with simplified and tierless technology to enhance, measure and drive local automotive retail. Whether through our No.1 most recognized marketplace, Cars.com, our industry-leading digital experience, Dealer Inspire, our trade and appraisal technology, AccuTrade, our reputation-based digital wholesale auction marketplace, Dealerclub, or our new Cars Commerce Media Network, Cars Commerce is essential for success in the automotive industry. No one ever travels alone here: at its core, Cars Commerce is collaboration. In fact, it’s built into the very fabric of our shared values. We like to say we Rise Together – putting people at the center of what we do, from consumer to customer to community. Life at Cars Commerce makes it easy when we share the ethos to be Open to All, encouraging open-minded communication because we know diverse thinking yields better outcomes. But critical to our success is Caring to Challengeand Taking Ownership, fueling a competitive spirit in a respectful environment where we think about tomorrow but act today. At our foundation, we have integrity, Doing the Right Thing, even when it’s hard. It’s our shared commitment to these values that makes Cars Commerce a place where growth becomes not only possible, but downright unavoidable. But don’t take our word for it. As a U.S. News & World Report Best Company to Work For in 2024, we're obsessive about the employee experience. We are among the top 20% being declared “Best” of our industry based on six critical factors that are important to employee wellbeing, like quality of pay, benefits, work life balance and more. About the Role [Remote and must be located in Chicago area. May require onsite interviews] Join us in shaping the future of Automotive Commerce with our Enterprise Analytics Team. Our Analytics Team is on a mission to accelerate innovation by building and evolving  websites analytics infrastructure, digital measurement capabilities, and data strategies that empower our teams and customers to make smarter, faster, and more confident decisions. Our Analytics function is the intelligence layer that powers our entire organization. We own the critical data collection systems, web analytics implementations, and measurement frameworks that fuel insights across multiple Cars Commerce platforms. This work enables our product and business teams with innovative data solutions and self-service capabilities to track, analyze, and act on what matters most. This is an incredible opportunity to make a direct impact. You'll collaborate closely with cross-functional leaders to translate bold data goals into reliable, scalable analytics solutions. You will drive best-in-class practices around data collection, observability, tracking integrity, and reporting on thousands of websites' analytics work. As you grow in the role, you'll have the chance to deepen your technical expertise, own larger analytics initiatives, and contribute significantly to our overall data and analytics strategy. Join us and build the core website's analytics capabilities that are redefining how our internal teams and customers measure, learn, and innovate at scale! About You As a Lead Technical Web Analyst (Lead Technical Analyst I), you're a results-driven analytics leader with deep expertise in web analytics, digital measurement, and data infrastructure. You excel at designing and overseeing complex analytics implementations from the ground up, troubleshooting intricate tracking issues, optimizing data collection strategies, and defining best practices for fast-growing teams. You have a strong grasp of industry trends and analytics engineering best practices, and you make strategic decisions that balance immediate business needs with long-term data integrity. Equally comfortable getting hands-on with implementations or guiding colleagues, you value accuracy, observability, and scalable measurement frameworks as the backbone of trustworthy insights. Above all, our Lead Technical Analyst I is a systems thinker and collaborative leader — passionate about coaching and developing talent, driving process improvements, and building core analytics capabilities that help every team innovate quickly and confidently. Why You'll Be Excited About This Role This opportunity enables you to… Lead Strategic Analytics Initiatives: Drive the strategy, architecture, and implementation of high accuracy and direct alignment with enterprise strategic objectives. Be Expert Consultant  & Guide: Act as the primary subject matter expert and internal consultant for all technical analytics matters, providing authoritative guidance on data layer design, tag management strategies, and advanced tracking methodologies. Monitor trends and improve data collection: Continuously monitor industry trends, emerging technologies, and business conditions to identify opportunities for significant improvements in data collection, processing, and utilization. Recommend and implement cutting-edge solutions that provide a competitive advantage. Team Leadership & Mentorship: Without the people management responsibilities, organize work priorities for functional teams, delegate tasks effectively, and track progress to ensure successful project delivery. Mentor and educate technical analysts, fostering a culture of continuous learning and technical excellence. Advanced Architecture & Design: Architect and design enterprise-level analytics solutions, including sophisticated server-side tracking, advanced cross-platform integrations, and machine learning-driven data enhancements. Optimize Data Ecosystem: Oversee comprehensive audits of the entire analytics ecosystem, proactively identifying systemic gaps, inconsistencies, and opportunities for signific