Product Marketing Director

Job Title: Product Marketing Director About Skyhigh Security: Skyhigh Security is a dynamic, fast-paced, cloud company that is a leader in the security industry.  Our mission is to protect the world’s data, and because of this, we live and breathe security. We value learning at our core, underpinned by openness and transparency.  Since 2011, organizations have trusted us to provide them with a complete, market-leading security platform built on a modern cloud stack. Our industry-leading suite of products radically simplifies data security through easy-to-use, cloud-based, Zero Trust solutions that are managed in a single dashboard, powered by hundreds of employees across the world. With offices in Santa Clara, Aylesbury, Paderborn, Bengaluru, Sydney, Tokyo and more, our employees are the heart and soul of our company.  Skyhigh Security Is more than a company; here, when you invest your career with us, we commit to investing in you. We embrace a hybrid work model, creating the flexibility and freedom you need from your work environment to reach your potential. From our employee recognition program, to our ‘Blast Talks' learning series, and team celebrations (we love to have fun!), we strive to be an interactive and engaging place where you can be your authentic self.  We are on these too! Follow us on  LinkedIn  and Twitter @SkyhighSecurity . Role Overview: We have an amazing opportunity for a market savvy, revenue-oriented Product Marketing Director to fuel our global growth, reputation, and category evolution.  Reporting directly to the VP of Global Marketing, this senior leader will infuse deep market insights throughout the company, drive crisp and differentiated messaging for all our offerings, fuel our campaigns with compelling content and offers across the buyer journey, create highly effective product launches and packaging options, and enable sales in a balanced customer expansion and new logo acquisition GTM motion with all the knowledge and tools needed to win.  About the Position We have an amazing opportunity for a market savvy, revenue-oriented Product Marketing Director to fuel our global growth, reputation, and category evolution.  Reporting directly to the VP of Global Marketing, this senior leader will infuse deep market insights throughout the company, drive crisp and differentiated messaging for all our offerings, fuel our campaigns with compelling content and offers across the buyer journey, create highly effective product launches and packaging options, and enable sales in a balanced customer expansion and new logo acquisition GTM motion with all the knowledge and tools needed to win.  The ideal candidate will bring expertise in cybersecurity and/or technical multi-product platforms. A track record of successfully positioning for category leadership within a well-defined ideal customer profile (IDP) is also key. The right candidate is an excellent strategist who also enjoys rolling up his/her sleeves to get stuff done!  Transitioning a team from manual workflows to AI-augmented processes is either a proven part of your playbook or you’ve done some productive pilots and are ready to scale. This is an incredible opportunity to shape the market and position for leadership as we capitalize on our $10 billion market opportunity in AI, data, and cloud security. Key Responsibilities: Market insights : synthesize and socialize actionable insights from customers, prospects, competitors and the broader market, to influence positioning, messaging, sales strategy, and product roadmap. Drive go-to-market (GTM) positioning :  including thought leadership, market analysis, competitive landscape, value proposition, differentiated messaging, high-value offers, pricing, and packaging. Messaging : lead development of customer-centric messaging and competitive positioning that crisply conveys customer value, business outcomes, and our differentiation. Compelling content: create/orchestrate audience-centric content across the entire buyer journey including videos, ebooks, assessment tools, brochures, blogs, white papers, presentations, demos etc., for customer facing and sales enablement needs. Win rate improvement : enable sales productivity, efficiency, and win rates through a holistic program of onboarding and ongoing training courses, enablement tools, and certification programs for sales, customer success, and partners. Thought leadership : Act as a spokesperson for the product, to support speaking engagements in events, webinars, analyst briefings, etc.  Analysts : Influence and create positioning for analyst relations around the product, to ensure coverage and a leading position in analyst reports. Product launches : Oversee launch planning for new offerings – including deep understanding of product roadmap, features, differentiators, and customer value to communicate clear and concise use cases. Champion of consistency : Drive consistency and clarity of our messaging and positioning across all internal and external stakeholders. Leadership & collaboration : build and mentor a high performing team that works closely with sales, product management, demand generation, corporate marketing, customer success, and external partners. Qualifications and Experience 12+ years of product marketing leadership experience within cybersecurity, SaaS  or disruptive technology (i.e. AI/ML) industries with the most recent 4+ years of experience in a global, product marketing leadership role for a growth company. Strong proven background  in content creation, product positioning, analyst relations, competitive analysis, branding and sales enablement preferably in the security industry. An excellent track record of leading, developing and mentoring a global product marketing team.  Excellent writing, communications and presentation skills as well as exceptional attention to detail. Ability to translate technical conce