AI Content Creator & Social Strategist

WHAT IS BOX?  Box (NYSE:BOX) is the leader in Intelligent Content Management. Our platform enables organizations to fuel collaboration, manage the entire content lifecycle, secure critical content, and transform business workflows with enterprise AI. We help companies thrive in the new AI-first era of business. Founded in 2005, Box simplifies work for leading global organizations, including JLL, Morgan Stanley, and Nationwide. Box is headquartered in Redwood City, CA, with offices across the United States, Europe, and Asia. By joining Box, you will have the unique opportunity to continue driving our platform forward. Content powers how we work. It’s the billions of files and information flowing across teams, departments, and key business processes every single day: contracts, invoices, employee records, financials, product specs, marketing assets, and more. Our mission is to bring intelligence to the world of content management and empower our customers to completely transform workflows across their organizations. With the combination of AI and enterprise content, the opportunity has never been greater to transform how the world works together and at Box you will be on the front lines of this massive shift. WHY BOX NEEDS YOU We’re hiring an AI-native creator to help Box show up in the live AI conversation every day. This is not a traditional social media manager role. You will be perpetually online in the AI discourse—spotting what matters, forming smart takes, and publishing native content across modern social channels. This role is intentionally ring-fenced from the normal campaign machine so it doesn’t get deprioritized. The job is to help Box communicate and engage directly in-channel — on X, LinkedIn, and other relevant platforms — rather than treating social only as a distribution layer for content that lives somewhere else. WHAT YOU’LL DO Social-native content creation (soup-to-nuts) Publish original, platform-native content (posts, threads, short commentary, lightweight videos) on your own channels and on Box's channels. Develop a repeatable weekly cadence that keeps Box present in the conversation without waiting for campaign asks. Maintain a clear POV, aligned to Box: what matters, what's overhyped, and what enterprise leaders should do next. Clip and repurpose Box's produced video and interview content into platform-native formats — short highlight cuts, pull quotes, reaction threads — so long-form assets travel further than YouTube and the blog alone. Real-time engagement and conversation leadership Engage directly with high-signal creators, practitioners, CISOs, CIOs, and operators in the comments and threads where the conversation is happening. Build relationships and credibility over time (not drive one-off clicks). Be Box's most plugged-in observer of what's happening in AI and enterprise AI conversations: spot important topics early, understand what's gaining traction, identify where Box has a credible angle, and surface ideas before anyone has to ask. Signal and editorial feed Bring market signal back to the broader content marketing team: recurring questions, misconceptions, emerging narratives, and opportunities for Box to lead. Surface additional content opportunities and hand off to the team for production when the idea calls for a produced demo, explainer, or on-camera treatment. Identify which fast-lane items should graduate into durable editorial — an explainer, a reference page, a POV piece — and feed those into the editorial plan. GUARDRAILS AND AUTONOMY You’ll be trusted to operate with real autonomy — within guardrails. That means: you’ll have freedom to follow and lead the AI conversation day-to-day you’ll operate in the context of Box’s positioning and overall marketing goals you’ll coordinate with campaign and launch teams, but your agenda is not dictated by ongoing marketing deliverables WHAT SUCCESS LOOKS LIKE Box is visibly present in the AI enterprise conversation every week with posts people reference, respond to, and share. Stronger credibility signals: high-quality engagement from practitioners and leaders (not just likes), repeat interactions with respected voices, and increasing inbound requests to  collaborate. A steady pipeline of 'graduation candidates' that become anchor explainers, POV pieces, or reference pages (measured by adoption into the editorial plan). The team's produced video content gets amplified effectively through social channels, extending its reach beyond YouTube and the blog. The broader content team gets better at outside-in thinking because signal is flowing consistently from the market conversation WHO YOU ARE Minimum requirements Portfolio required: evidence you can consistently create AI content people actually read/watch (4–8 examples; include recent X/LinkedIn work) Deep immersion in the AI ecosystem (tools, builders, models, creators, conversations) — you’re already in it daily Deep familiarity with social media platforms — you understand the norms, formats, algorithms, and audience expectations on X, LinkedIn, and other relevant channels as  they work today, not as they worked two years ago. Strong editorial judgment and writing instincts: you know what's important, not just what's trending. Ability to move fast while staying credible. Preferred You may already have a following or a recognizable niche — that's a signal of credibility, not a requirement. What matters is that you're deeply embedded in the conversation, not that you've built a personal brand you'd prioritize over Box's. You’ve built an audience around “AI + how work changes” Comfort on-camera (optional but valuable) Experience working around enterprise tech topics (helpful, not required) If your background is primarily agency social management, calendar scheduling, or brand publishing workflows, this is likely not the right role