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Associate Director, Marketing – Disease Education & Integrated Marketing

INSMED Inc · New Jersey

📍 NJ Corporate Headquarters💰 $155,000via workday
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At Insmed, every moment and every patient counts — and so does every person who joins in. As a global biopharmaceutical company dedicated to transforming the lives of patients with serious and rare diseases, you’ll be part of a community that prioritizes the human experience, celebrates curiosity, and values every person’s contributions to meaningful progress. That commitment has earned us recognition as Science magazine’s No. 1 Top Employer for five consecutive years, certification as a Great Place to Work® in the U.S., and a place on The Sunday Times Best Places to Work list in the UK. For patients, for each other, and for the future of science, we’re in. Are you? About the Role: We are seeking an Associate Director, Marketing – Disease Education & Integrated Marketing to join our dynamic marketing team. Reporting to the Global Commercial Lead, this role will combine strategic ownership with hands-on execution across two critical areas: leading a field-based disease education program and executing integrated marketing initiatives for healthcare professional and patient audiences. This is a highly execution-oriented role designed for a well-rounded marketer who can move seamlessly from strategy to on-the-ground delivery. This individual will play an important role in supporting earlier disease recognition and diagnosis while driving measurable commercial outcomes across HCP and patient-facing programs. What You'll Do: In this role, you'll have the opportunity to be a highly execution-oriented role designed for a well-rounded marketer who can move seamlessly from strategy to on-the-ground delivery.  You'll also: Field-based Disease Education Program Leadership   Lead the operating model, execution, and ongoing evolution of the field-based disease education program   Oversee the external partner responsible for program staffing, training, field execution, performance management, and measures of success   Ensure field personnel have the resources, capabilities, and support   required   to deliver high-quality, compliant disease education   Monitor program performance,   identify   oppo rtunities and barriers, and implement improvements to increase effectiveness and impact   Drive measurable growth in diagnosed   patients   by increasing clinical suspicion   and   appropriate screening   across priority HCP segments   Integrated Marketing   Activation   Lead the development and execution of integrated marketing initiatives for HCPs and patient audiences, translating established strategies and customer insights into impactful programs and experiences   that support   earlier disease recognition and diagnosis   Develop and de liver HCP engagement programs that support disease education, including speaker programs, peer-to-peer education, and congress excellence   Oversee patient-facing educational resources   and managing across a ran ge of channels , including   social media ,   website ,   and other   engagement platforms   to drive awareness and action   Lead agency and external partner relationships, providing clear direction and ensuring high-quality,   timely , and compliant execution   Cross-Functional Partnership   and   Program Oversight   Partner with core marketing   and   a broad range of   cross-functional   stakeholders   –   including   Medical, Regulatory,   Legal,   and   Analytics   –   to   ensure the   timely , compliant in-market activation of marketing initiatives     Oversee program execution and ongoing management with a strong commercial mindset , c ommunicat ing   progress, performance, recommendations, and decisions clearly to senior leaders and cross-functional stakeholders   Who You Are: You have a   Bachelor's Degree   along with   8+ years   of progressive pharmaceutical commercial experience (marketing). You are or you also have: Respiratory or rare disease experience preferred    Demonstrated experience developing and executing integrated   marketing   programs for HCPs and/or patient audiences   Experience leading field-based progr ams, vendors, and external contractors   Strong analytical thinker who uses data and insights to drive decisions and   optimize   performance   Strong executional discipline with ability to manage multiple priorities in a fast-paced environment   Skilled business storyteller with the ability to connect insights to outcomes   Where You'll Work   This is a   fully remote role   that can be performed effectively from anywhere while staying connected to your Insmed team and community. Occasional travel for team meetings, congresses, or field events will be expected.   Travel Requirements   This role requires occasional domestic travel,   up to 20–30% .   #LI-JT1 #LI-Remote Pay Range: $155,000.00-201,500.00 Annual Life at Insmed At Insmed, you’ll find a culture as human as our mission—intentionally designed for the people behind it. You deserve a workplace that reflects the same care you bring to your work each day, with support for how you work, how you grow, and how you show up for patients, your team, and yourself. Highlights of our U.S. offerings include: Comprehensive medical, dental, and vision coverage and mental health support, annual wellbeing reimbursement, and access to our Employee Assistance Program (EAP) Generous paid time off policies, fertility and family-forming benefits, caregiver support, and flexible work schedules with purposeful in-person collaboration 401(k) plan with a competitive company match, annual equity awards, and participation in our Employee Stock Purchase Plan (ESPP), and company-paid life and disability insurance Company Learning Institute providing access to LinkedIn Learning, skill building workshops, leadership programs, mentorship connections, and networking opportunities Employee resource groups, service and recognition programs, and meaningful opportunities to connect, volunteer, and give b

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