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Global Song Market wide GM -Analytics Advisory - Manager

Zenta Group Co Ltd

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JOB DESCRIPTION   JOB TITLE:  Business Architect   LEVEL : Level 7 – Analytics Advisory Manager   Offering /Deal: Accenture Applied Intelligence   Location:  India     Reporting Structure     Reports to: Level 6 , Senior Manager   The Marketing & Digital Comm. Value Architect focuses on building b usiness cases that I dentify the value proposition that we as ACN can deliver to a current client /prospect using our Marketing & Dig. Comm. offering and the levers /services that we can deliver them through     Responsibilities   Responsible for building a quantified value proposition outlining the expected benefits that we can drive for a client ( i.e. Revenue Increase, Cost Reductions, Brand Equity increase etc..) given the client maturity, performance of peers in the industry and industry specific trends   Responsible for driving pursuit team/ deal team/client buy in into the value proposition and subsequent inclusion into the client response decks/evolution into outcome-based deals   Responsible for managing a 4-member team of value architects and help them deliver innovative business cases /ensure client buy-in   Responsible for working with the pursuit team to assess the marketing & dig. Commerce operations maturity of a client ( w.r.t . 12-15 key marketing metrics such as Churn Rate, Sales Conversion Rate etc..) through client inputs & secondary research   Responsible for upkeep & refinement of industry benchmarks against the 12-15 marketing /dig. comm. metrics to help assess the maturity of prospects & identify improvements that we can help drive   Responsible for working with SMEs to refin e the value proposition based on ACN experience of having driven it across clients with similar matu rity within the same industry   Responsible for innovating on the approach/process to build value propositions to clients   Expected Candidate Profile   Total 8 - 1 2 years of experience in Digital Marketing /Digital Commerce , with understanding of typical business problems that functions like marketing or dig. commerce face within client organizations & typically resolution approaches   Understanding of various to ols/technology platforms that are used in Digital Marketing /Digital Commerce and prior hands-on experience in working with some of them /ability to help clients identify how to derive more benefits as opposed to their current usage      Understanding of industry specific challenges and ability to customize approaches/value proposition in accordance with them   Prior experience in building business value cases /proposals to highlight the Business Outcome improvements that can be driven   Quantitative skillsets – Working knowledge of Excel/Power Point is a must     MBA or equivalent from a reputable school / program is highly desirable   Proposal building experience /Sales e xperience in Marketing Operations /Digital Commerce Operations and/or analytics is highly desirable   About Accenture Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with 750,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at   www.accenture.com Equal Employment Opportunity Statement All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process. Accenture is committed to providing veteran employment opportunities to our service men and women.

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