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Marketing Lead Management Specialist

Collabera · Massachusetts

📍 Boston, MA, usvia smartrecruitersPosted 2016-06-23
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Collabera is ranked amongst the top 10 Information Technology (IT) staffing firms in the U.S., with more than $550 million in sales revenue and a global presence that represents approximately 12,000+ professionals across North America (U.S., Canada), Asia Pacific (India, Philippines, Singapore, Malaysia) and the United Kingdom. We support our clients with a strong recruitment model and a sincere commitment to their success, which is why more than 75% of our clients rank us amongst their top three staffing suppliers. Qualification Requirements: · Candidate must be highly proficient in Excel with formulas VLOOKUP, UPPER, CONCATENATE, IF, MATCH; pivot tables · Must be detail oriented and possess excellent customer service skills · Demonstrated academic excellence · Position will support the Field Marketing team with list management, targeting, compliance workflow and lead generation including downloading, capturing & processing inquiries from various lead generation portals, such as third party websites, webinars, tradeshows, and other sources. Position Responsibilities: · Manage and prioritize requests from 6 field marketers who generate demand for different product lines. · Must obtain a basic level of product and organizational knowledge in order to classify & route inquiries correctly. · This role is a critical enablement function for the team to execute at higher speed. Responsibilities include: · Assess, organize and format inquiry data in excel templates to hand off to Marketing Operations to load into CRM for distribution to sales · Research, segment and validate target lists to be used in campaign execution. · Manage demo scheduler tool to be used for major tradeshows · Become a super user to log compliance workflows and pull data from tools such as HIMSS Analytics and our customer database. Bonus Experience: · Prior field marketing or campaign execution experience · Prior experience with SalesLogix or Salesforce.com · Experience using CRMs, marketing automation systems, email marketing tools such as Marketo and other contact databases such as Jigsaw or HIMSS Analytics Qualification Requirements: · Candidate must be highly proficient in Excel with formulas VLOOKUP, UPPER, CONCATENATE, IF, MATCH; pivot tables · Must be detail oriented and possess excellent customer service skills · Demonstrated academic excellence To know more and apply feel free to contact: Ujjwal Mane ujjwal.mane(at)collabera.com 973-85-7557

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