Marketing Manager

KSB is a leading supplier of pumps, valves and related service. Our reliable, high-efficiency products are used in applications wherever fluids need to be transported or shut off, covering everything from building services,industry and water transport to waste water treatment, power plant processes and mining. Founded in 1871 in Frankenthal, Germany, the company has a presence on all continents with its own sales and marketing organisations and manufacturing facilities. Around the globe, more than 190 service centres and around 3,500 service specialists are on hand to provide local inspection, servicing, maintenance and repair services under the KSB SupremeServ brand. Innovative technology that is the fruit of KSB’s research and development activities forms the basis for the company’s success. People. Passion. Performance. It is these three success factors that make KSB the company it is today. At KSB, we recognise that it is people who actually make the difference – the people we employ and the people we serve. This is why we are committed to equal rights and treatment worldwide and never lose sight of the aspects ecology and sustainability when manufacturing our products. Position Title: Marketing Manager Reports to: Vice President, Integrated Marketing & Digital Enablement – North America The Marketing Manager plays a pivotal role in shaping KSB’s brand presence and driving growth across products and services.   This role   is responsible for   developing and executing marketing strategies for an assigned market area,   building the KSB   brand, and delivering creative campaigns that effectively reach target   groups .   The ideal candidate is creative, influential, and digitally minded, with a strong focus on developing and deploying market-driven strategies ,   campaigns, and programs grounded in customer and market   understanding . This individual is results-oriented and motivated by business impact, with the ability to translate   customer   feedback   and market dynamics into marketing approaches that drive measurable growth.   Success in this role requires comfort   operating   in a fast-paced environment with   high expectations . Marketing and digital initiatives are viewed as strategic levers at KSB, and the Marketing is expected to collaborate across functions, influence stakeholders, and execute with creative excellence.   Location: Richmond, VA (preferred) or Remote Duties/ Responsibilities:   Translate business   and the overall mark eting   strateg y   into actionable marketing roadmaps and innovative customer- and result- focused campaigns across digital, print, and events to drive growth and brand awareness .   Build and lead thought leadership campaigns and content by proactively   identifying   relevant   customer , industry, and market themes, and driving execution in close collaboration with the market area .   Develop and execute sales and rep enablement materials, campaigns, and tools—working closely with sales teams to understand customer needs   and   market dynamics .   Build and implement digital lead management across the entire buying center (reps,   OEM’s,   consultants, and KSB),   leveraging   CRM and marketing technologies.   O perate marketing   automation   driven   campaigns   and   new marketing   technologies to increase efficiency and customer engagement.   Plan, execute, and   optimize   all marketing activities   using data-driven insights, market research, competitive analysis, and customer feedback .   Develop and oversee   creation   of engaging content for websites, social media, brochures, presentations, and other customer-facing materials .   Continuously   professionalize   marketing and communications within the assigned market area by delivering standardized, cohesive sales and marketing materials .   Manage marketing budgets, aligning   spend   with strategic   objectives   and ensuring measurable impact .   Plan, organize, and execute trade shows, conferences, and customer events to strengthen brand presence and   customer   engagement .   Required Skills and Qualifications   Bachelor’s degree in marketing,   communications   or related field   3 - 5   years experience   in marketing or brand management roles    Understanding of industrial and B2B marketing   Proactive, opportunity-driven mindset with the ability to lead ideas   and   innovation   Strong creative skills even in high-pressure situations   Strong project management skills and ability to manage multiple projects simultaneously   Proficiency   in using digital marketing tools such as Google Analytics, social media platforms,   content management system s ,   marketing automation software, etc .   Graphic design skills and working knowledge of standard graphic design programs   A nalytical   mind   with the ability to interpret data and make data-driven decisions   Ability to adapt to changing priorities and fast-evolving business and market dynamics, with the confidence to communicate effectively across all levels of the organization   KSB Group is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. KSB makes hiring decisions based solely on qualifications, merit, and business needs at the time.  We value employees who take the initiative and are committed to our company; Employees who take responsibility and for whom business success is the focus of their actions. In return, w