Marketing Manager

Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world. At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet.  More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business. Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an everchanging world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business. To learn more about playing for Team Amcor, visit  www.amcor.com  I  LinkedIn  I  Glassdoor  I  Facebook   I  YouTube Job Description The Marketing Manager develops and executes the strategy for assigned products and markets to drive profitable growth for the organization. This role will develop a full understanding of the market needs in the packaging segments and develop the winning value propositions. The Marketing Manager will be responsible for understanding current and future trends for innovation to ensure ongoing marketplace advantage. The Marketing Manager will develop and execute both strategic and tactical marketing programs to deliver growth targets based on market dynamics, such as customer penetration, and developing short and long-term plans to deliver on these targets. Responsible for position and promotion of market solutions within industry through trade shows, trade associations and other external promotions. This individual will work as part of the RPSNA marketing team, collaborating with commercial, product line, product development and innovation teammates to inform, develop and execute marketing programs and plans.  Primary Responsibilities:   Develop and manage execution of growth strategy for assigned packaging products / markets  Define the opportunity in the market, including customer makeup and opportunity sizing  Define promotional activities and pipeline for products based on strategy, including tradeshows and promotional materials  Inform organization how to win in the assigned market, including definitions around product needs, value prop and geographic & specific end-market definitions  Support commercial teams in all aspects of business development strategy for new and emerging technologies or products  Collaboratively guide product marketing management  Work with Product Line Management teams on long-term capacity and technology platform needs, market requirements, etc.   Collaborate across functions to develop right-to-win spaces  Ensure ongoing marketplace advantage across criteria informed by strategic focus, delivering competitive advantage, and customer-defined winning performance characteristics  Guide marketing strategies and plans  Define leading marketing prospects, growth categories and emerging brands  Leverage internal resources to ensure demand generation driven market projects.  Collaborative engagement of customers with the Sales team and project the differentiated value proposition developed for the market  Collaboratively develop customer-specific selling collateral  Collaboratively develop customer specific strategies, tactical plans, and capacity needs with Sales, Service, Operations, and Research & Development  Inform market-based innovation pipeline development  Develop product innovation trends based on marketplace and competitive analysis  Collaboratively partner with Product Management on R&D innovation pipeline development, and ensure marketing and financial discipline against that pipeline  Support and inform R&D resources and innovation project prioritization with R&D team to achieve short and long-term goals. Capability building and specific deliverables  Closely monitor and understand consumer, retail and customer landscape to identify trends in each of these components  Understand Global Amcor capabilities and global trends  Leads communication of key trends after translating trends into market needs which can be delivered through flexible and rigid, polymer-based packaging  Monitor and summarize ongoing strategic moves of main competitors  Develop and lead marketing value proposition development  Align and lead Amcor brand strategy and communications plan to drive enhanced brand equity and differentiation  Development of internal and external product and brand communications Articulation of value propositions relevant to targeted customers Adherence to and management of brand standards as they apply to external and internal communications Qualifications:   Bachelor’s degree in business administration or related field.    5+ years of packaging industry experience in preferred  Comfort and experience with product innovation, marketing strategies, marketing tactics and competitive research  Proficient in Microsoft Word, Excel and PowerPoint; working knowledge of market research tools (e.g. Euromonitor, Circana, Mintel, etc.) and marketing suites (e.g. Hubspot, HootSuite, Adobe CS, etc.) preferred.  Ability to work effectively across an organization, including direct and indirect reporting lines  Ability to synthesize and communicate information from multiple sources to deliver concrete recommendations and plans   Strong organizational skills and proven ability to manage multiple tasks and project simultaneously  Our Expectations We expect our people to be guided by The Amcor Way and demons