Marketing Manager
Eurofins · Pennsylvania
📍 Lancaster, PA, usvia smartrecruitersPosted 2026-07-24
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Eurofins Scientific is an international life sciences company, providing a unique range of analytical testing services to clients across multiple industries, to make life and our environment safer, healthier and more sustainable. From the food you eat, to the water you drink, to the medicines you rely on, Eurofins works with the biggest companies in the world to ensure the products they supply are safe, their ingredients are authentic, and labelling is accurate. Eurofins believes it is a global leader in food, environmental, pharmaceutical and cosmetics products testing and in agroscience CRO services. It is also one of the global independent market leaders in certain testing and laboratory services for genomics, discovery pharmacology, forensics, CDMO, advanced material sciences and in the support of clinical studies.
Eurofins PSS Insourcing has an exciting and rewarding opportunity for a Marketing Manager to join our team. We are searching for a marketing professional to take the lead in transforming our digital presence—driving growth, visibility, and engagement across global markets.
The Marketing Manager will oversee driving digital innovation, the creation of robust content strategies and lead generation methods, and leading high-impact website transformation.
If you’re looking for a rewarding career, a place to call home, apply with us today!
Here's what you'll do:
Own the end-to-end transition of our website and country sites
Define site architecture, taxonomy, and content strategy
Write and optimize SEO-driven web content and metadata
Design and build pages in Umbraco CMS (v13)
Manage redirects, analytics, and post-launch optimization
Partner with global teams on campaign URL updates and site governance
Support launch and hypercare phase troubleshooting
Plan and execute integrated marketing campaigns (digital & traditional)
Own content strategy across web, blogs, and social media
Create compelling sales and promotional collateral
Analyze campaign performance and optimize strategies
Support conferences, trade shows, and brand promotions
Work cross-functionally with global marketing and leadership teams
Align campaigns with corporate branding and messaging
Partner with country site owners to scale content internationally
Contribute to a strong, consistent global brand identity for Eurofins PSS
The ideal candidate:
Bachelor’s degree in Marketing, Communications, or related field
Minimum 5 years of business-to-business professional services marketing experience
Proficiency in marketing tools and platforms
Proficient communication skills (both verbal and written)
Experience developing social media campaigns generating leads
Highly organized with excellent time management skills
Creative mindset
Ability to travel up to 25%
Experience with and/or knowledge of an insourcing model and/or recruiting services
Knowledge of and/or experience working in the life sciences industry
Direct sales lead generation experience
Knowledge of MS CRM
The position is full-time, Monday-Friday, 8 a.m.- 5 p.m., with overtime as needed.
Excellent full time benefits including comprehensive medical coverage, dental, and vision options
Life and disability insurance
401(k) with company match
Paid vacation and holidays
Eurofins USA PSS Insourcing Solutions is a Disabled and Veteran Equal Employment Opportunity employer.
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