Multimedia Consultant / Account Executive
Nexstar · Louisiana
📍 LA, Lafayettevia workday
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The Multimedia Consultant / Account Executive generates revenue across television, digital, OTT, streaming, and custom marketing solutions.
Job Description:
Prospect, cold-call, and develop new business across local and regional advertisers
Build and maintain long-term relationships with decision-makers in the business community
Create integrated, results-driven advertising strategies using both broadcast and digital platforms
Conduct needs analysis and present customized solutions that deliver measurable ROI
Grow and manage a book of business while consistently exceeding revenue goals
Collaborate with internal creative, digital, and production teams to execute campaigns
Stay informed on digital trends and evolving media opportunities to better serve clients
Requirements & Skills :
Bachelor’s degree in Marketing, Advertising, Mass Communications, or related field (or equivalent combination of education and experience)
Minimum of one year of sales experience (media sales preferred)
Valid driver’s license with acceptable driving record
Proficiency with standard office technology and CRM tools
Ability to plan long-term sales strategies and execute consistently
Comfortable with cold-calling, self-motivated, organized, and goal-oriented
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