Senior Software Engineer - CRM

Job Description Summary: About the Role   Digital products play   a central role   in how we create value for customers, support the teams who serve them, and shape the consumer experience.     Our product organization brings together small, empowered teams that move with clarity, speed,    and purpose , e nabling digital to be a meaningful source of advantage across   Coca-Cola’s North America Operating Unit .   Our work spans customer journeys, service delivery, sales workflows, and the platforms that   connect   them. We are raising our standards for product craft and rebuilding the systems behind these experiences.   As a   Software Engineer , you will serve as the tech lead on an empowered product team, partnering with Product and Design to solve meaningful problems and deliver measurable outcomes.     This role is for engineers who want to shape solutions, not just implement them.   What You Will   Work On   Build user- centered,   enterprise software that directly improves how sales teams work with customers. Engineers on the Sales Experience team partner closely with users, product, design and other stakeholders to design, build, and evolve connected tools, data, and workflows used daily by sales teams. You will build solutions across the North America Operating Unit across Retail, Food Service, and finance teams. The work spans experimentation, systems thinking, and continuous improvement. You will   be responsible for   optimizing   business outcomes like profitable volume growth, productivity, execution quality, and customer impact rather than technology for its own sake.   You’ll   help create scalable, reliable platforms and experiences that reduce friction, surface insights, and enable better decisions all while   operating   at the standards required of enterprise software.   How We Work   You’ll   be part of a dedicated, cross-functional team (Product, Design, Engineering) that is:   Empowered to solve problems, not just build features   Accountable for outcomes, not output   Collaborative by default, from discovery through delivery   Continuously learning, using data and customer insight to improve   Key Responsibilities   Partner in Discovery & Solution Shaping   Work closely with Product Management and Product Design to deeply understand customer problems, workflows, and pain points   Contribute to solution discovery, including ideation, prototyping, and evaluating multiple approaches   Bring a strong technical perspective to help the team   identify   what is   feasible , what is valuable, and what is worth building   Challenge assumptions and propose alternative solutions that are simpler, faster, or more impactful   Lead Technical Direction for the Team   Define and guide the technical approach, architecture, and system design for your team’s product area   Make pragmatic tradeoffs between speed, scalability, maintainability, and cost   Ensure alignment with broader platform and enterprise architecture where appropriate   Identify   and manage technical risks early, surfacing tradeoffs clearly to partners   Own End-to-End Engineering Outcomes   Lead the team in delivering high-quality solutions that meet standards for performance, reliability, security, and scalability   Ensure strong engineering practices, including testing, observability, and CI/CD   Maintain a high bar for code quality and system design through reviews and hands-on contribution   Drive continuous improvement of the product through iteration, feedback, and learning   Drive Outcome-Oriented Delivery   Partner with Product and Data to define and track success metrics and outcomes   Ensure the team is focused on delivering meaningful impact, not just completing work   Use data, customer feedback, and experimentation to guide decisions and prioritize improvements   Help the team balance short-term delivery with long-term product and technical health   Mentor and Elevate the Engineering Team   Provide technical leadership and mentorship to other engineers on the team   Support skill development in both engineering craft and product thinking   Foster a culture of ownership, accountability, and continuous learning   Contribute to hiring and onboarding to help raise the bar for engineering talent   Contribute to a Strong Engineering Culture   Help define and evolve engineering standards, patterns, and best practices across teams   Promote a culture of pragmatism, simplicity, and high-quality execution   Collaborate   with other tech leads to ensure consistency and   leverage   shared solutions where appropriate   What   We’re   Looking For   Strong full stack engineering skills   (frontend + backend, APIs, modern   architectures )   Product mindset : C ares about users, outcomes, and why things are built   Technical judgment : M akes smart tradeoffs, avoids over-engineering   Ownership & leadership : T akes initiative and influences decisions   Collaboration : W orks effectively with product managers and designers   Key   Qualifications   7 + years of software engineering experience   Experience building and shipping production-grade applications   Deep experience building and integrating with CRM platforms (e.g., Salesforce), including designing scalable data integrations, enabling seamless cross-platform experiences, and leading the customization of Salesforce to support complex, end-to-end business workflows.   Proficiency   in modern programming languages and frameworks (frontend and backend)   Experience working with APIs, distributed systems, and cloud environments   Preferred Qualifications   Experience working on cross-functional product teams (Product, Design, Engineering)   Experience contributing to product discovery or solution design, not just delivery   Track record   of technical leadership within a team (formal or informal)